Street Team Activations

Street teams are a great way to bring your brand to life. Engaging passersby in high-traffic locations, street teams connect with consumers one-on-one and spread brand awareness through memorable engagements.

ELOQUII street team holding branded whiteboards for #ModelThat campaign in NYC
ELOQUII #ModelThat Campaign

Street teams in branded tees and colorful ELOQUII clothing brought style to consumers in priority markets across the country. Encouraging women to share something empowering about themselves with the #ModelThat campaign, style savvy ambassadors handed out postcards to connect new and existing customers to ELOQUII’s brand and drive traffic to nearby brick and mortar locations.

Group of people with Sara Lee Snack Cakes street team
Fans enjoy Sara Lee snacks

To promote Sara Lee Snack Cakes, street teams wearing branded gear carried trays full of the newly launched pastry on the streets of Chicago, St. Louis and Miami. Passersby received a tasty sample and retail coupons.

Mom and two daughters holding samples of Macmillan book Best Friends
Family with Macmillan book samples

Macmillan Publishers used the power of street teams to distribute over 5,000 samples of newly released publications at high-traffic, seasonal festivals and theme parks.

Group of teens with Teenage Mutant Ninja Turtle masks and ninja costumes
Ninjas and fans wearing TMNT masks

Ninjas filled the streets of San Diego during Comic-Con weekend to promote the relaunch of Teenage Mutant Ninja Turtles on Nickelodeon. These street teams handed out cards with tune-in information and TMNT branded headbands.

Whether we’re introducing teens to a book, promoting the release of a new TV show, sampling product, or spreading the word about one of our client’s campaigns, our street teams know how to create a big impact for your brand.

Macmillan "Best Friends" Book Sampling Team
Fans holding Soul Man branded premiums
Fans holding Soul Man branded premiums
Teens pose with SpongeBob in celebration of Nickelodeon's Worldwide Day of Play
Teens pose with SpongeBob in celebration of Nickelodeon's Worldwide Day of Play

Just a few of the clients we've worked with...

From fashionistas to ninjas, we know how to creatively deploy your brand.

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  • Concept Development & Strategy
  • Street Teams
  • Product Launches & Sampling

More of our work